The recent series of crisis has been lowering the margins for marketing budgets in all Industries. Categories like consumer and household electronics have been no exception. It has become particularly difficult for brands with low penetration to be able to reach the final consumer.
A potential answer to this problem is the use of a brand license agreement with an already known brand. Since there is a scarcity of available trustable legacy brands the demand for the existing ones becomes evident.
SCHAUB LORENZ International has a limited number of brand licenses to offer for some product classes of consumer electronics. The iconic German brand has been established 1880 and has since then been present in every German household, offering the most innovative products of each time. It is the best way for a quality product to land directly in the hearts of German consumers.
Manufacturers and distributors in this popular industry can choose among various licensing options in order to gain much desired access to the huge German market. The company’s team is ready to discuss with applicants and to find customized solutions.
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The SCHAUB LORENZ team is ready to consult manufacturers and distributors of quality products on how to succeed in markets in over 99 territories all over the world. The services offered go far beyond licensing and include consulting and implementation of modern marketing and sales strategies.
Get in touch with us today filling out a form on our website